Business-building
Whether you’re a business leader, manager or professional coach, the chances are (whatever your role) you’ll be interested in one topic: building your business. These books are practical, useful guides to doing just that.
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The E-Myth
Michael Gerber · Published 2001
The first book I read around structuring and running my business. The phrase ‘work on your business, not in it’ is a valuable message.
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Attracting Perfect Customers
Hall & Brogniez · Published 2001
This book was recommended by a colleague many years ago and I loved it & still do. It speaks to being clear about what you stand for – like a lighthouse – so clients can find you.
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Get Clients Now
C J Hayden · Published 2015
A book that’s very applicable to coaches. It provides different approaches and useful action plans to ‘fill your pipeline’.
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The Ultimate Small Business Marketing Book
Dee Blick · Published 2011
Practical, down-to-earth advice for the small business. I'm biased as she's a long-standing friend but just take a look at the reviews on Amazon!
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Powerful Marketing on a Shoestring Budget for Small Businesses
Dee Blick · Published 2008
Dee Blick's first book that’s ‘down to earth’ and gives practical marketing advice. Superseded now by 'The Ultimate Small Business Marketing Book' but might still be worth a look.
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